Best AI content generator tools – a quick comparison

9 Mins read

You may not be aware of it, but content generation is a huge challenge for businesses. Content marketers spend hours each day looking for compelling stories to share on social media and blogs. This work can take up a majority of their time when they could be doing other tasks to generate revenue for the business.

This is where an Artificial Intelligence (AI) content generator tool can help.

What is an AI content generator tool?

AI content generators are software that allows writers to filter for a specific topic or type of content. These AI tools will search for any and all articles on that subject and filter through it to find the best article to use as a template. You just need to type in a headline or use keywords to generate content related to that topic.

Various tools offer a number of features – some even allow you to write content from scratch or even generate an outline. These tools are different from content scrapping or spinning software, as here, the content is being generated using advanced AI technology.

When you are looking for the best content generator tools in the market, there are a lot of them that you can consider. From price and features to customer service and value, each tool has its strengths and weaknesses.

In this blog post, we will break down some of the most popular choices so that you can make an informed decision as to which one is right for your needs.

Best AI content generator tools – A quick comparison

1) AI Writer

If you are looking for a simple and easy-to-use AI-powered content generator software, then AI Writer can help you.

The platform uses state-of-the-art AI writing models to generate unique articles – from just a headline.

One of the key features is its ability to list citations. Citations are necessary whenever you are using somebody else’s research or quotes in your article. In technical writing, you cannot miss out on citations. The AI Writer platform provides a list of citations whenever it generates content to help you verify the information and thus deliver accurate, authoritative, and quality content. The text generated is also optimized for search engines.

Source: AI Writer

Strong Points • Can generate unique articles in under 2 minutes
• Gives citations – for any information
• SEO-friendly content
• Allows text-rewording
• Supports unlimited users in the premium plan
Cons • Only writes articles and blogs
Use cases • For writing articles and blogs

2) Anyword 

Anyword is an AI platform for creating effective marketing copy. It’s unique advantage is that it can predict how well each copy variation will perform even before a campaign is launched. Trained on $250M worth of ad spend, Anyword knows what works and converts better. 

Anyword can write almost any type of marketing copy, including social media ads, Google ads, landing page copy, email subject lines, entire blogs, and much more. Every variation will be given a Performance Prediction Score, which can forecast how well it will do.

In addition to multiple pre-configured modes, Anyword supports a Custom Mode that connects with customer’s ad accounts and generates variations based on what has worked in the past‚ ensuring maximum performance while maintaining a unique brand voice.

Another advanced feature is Continuous Optimization, which can be implemented on landing pages to display the right text to the right people at the right time. This feature requires simple implementation of a small snippet of code, then Anyword will automatically dynamically insert the variation most suited to a particular audience.

Source: Anyword

Strong Points
  • Trained on $250M ad spend to write copy that converts
  • Gives performance prediction score to each copy
  • Can write Facebook, Instagram, Google, Linkedin, Twitter ads copy, email subject lines, landing page copy and entire blogs
  • Supports List, PAS, AIDA modes as well as multiple tones of voice (Hard Sales, Playful, Conversational, Confident, 5th Grader) and other
  • Learns customer’s brand voice
  • Can continuously optimize web-pages
  • Plans start at only $19/month
  • Supports English only
  • Blog copy requires fact-checking
Use cases
  • Creating almost any type of marketing copy
  • Landing page optimization copy
  • Video content
  • Creative stories and email
  • Writing books

3) Article Forge

Article Forge can generate high-quality content for your blog or next marketing newsletter using advanced AI and deep learning algorithms. The content generated is unique and free of plagiarism.

Whether you want to write an article on technology, business, finance, or health – the software supports multiple use cases and verticals to give you optimum results in less time and with an affordable costing structure.

One of the key highlights of the software is its ability to generate content within 60 seconds. The important thing to note here is that the software does not depend on content scrapping or spinning – it uses deep learning to create unique articles.

Source: Article Forge

It offers a $57 monthly plan while the yearly plan is billed at $27 per month.

Check out its strong points, cons, and use cases below.

Strong Points • Regular and bulk content generation options
• Can generate content from scratch
• A free trial of the tool is available
• Works faster- 60 second turnaround time
• Original content
• Can automatically post to blogs
• It also has a post scheduler
Cons • May require editing and structuring
• Major focus on blogs and articles only
• Subscription plans are a bit pricey
• Limited features
Use cases • For generating articles and blogs

4) Conversion AI

Conversion AI is one of the most popular AI-based content generator tools in the market. It can automatically generate website content, social media posts, copywriting, blogs, articles, and even ebooks.

The software claims that the content generated through its AI writing assistant – Jarvis, is original, unique, and accurate.

Jarvis is the AI assistant that users get when they sign-up for Conversion AI. It can help you generate various content forms, including long-form content, YouTube Scripts, marketing copy, emails, product descriptions, etc.

It also supports 25+ languages and thus can help you translate your content into your preferred language. It employs popular copywriting methods, including AIDA (Attention, Interest, Desire, and Action) and PAS (Problem-Agitate-Solution). It also has a mobile-friendly app – thus allowing you to write on the go.

Source: Conversion AI

Strong Points • AI-generated content that is unique and passes plagiarism tests
• Can write articles, ads, sales letters, product descriptions, etc.
• Supports long-form content
• Feature-rich – best for generating outlines and content ideas
• Content improver – can help rewrite articles
• Organize your content with the help of project and document folders
• Chat support and live training
Cons • May repeat output
• No pre-installed grammar checker
• Need to edit the content suggestions
• It may not be best for technical articles
• Pricing is high
Use cases • Can be used to create articles – both long and short length
• Generating taglines and social media content
• Video content
• Creative story and email
• Writing books

5) Grammarly

If you are familiar with at least some forms of content writing, you must have heard the name of Grammarly.

It is a popular grammar and spelling checker that can help users write error-free and high-quality content. Though it is popularly used as a grammar and spell checker tool, you can also write great content using its intuitive editor. It offers a variety of writing styles, tones, and even a readability score to help you improve your articles.

While the free version has limited features, you can opt for the premium version to explore more possibilities. It has an AI-powered writing assistant that can rewrite clunky texts into more understandable forms.

Source: Grammarly

Strong Points • Great for checking advanced grammar and spelling mistakes
• It can detect plagiarism to ensure your content is unique
• Offers a variety of writing styles and readability scores to improve writing
• Allows users to set goals like intent, emotion, domain, audience, style, etc.
• Windows users can install the Grammarly plugin
• AI-powered Writing assistant for content rewriting
Cons • It may not be the best for generating content from scratch
• The premium version can be a bit pricey for many users
• Lacks features for generating other forms of content – like for social media, YouTube, copywriting, etc.
Use cases • Proofreading
• Grammar and spell check
• Readability analysis
• Plagiarism check

6) Outranking 

Outranking is an advanced AI-powered writing tool that can be used to research and create high-quality and SEO-optimized content in a fraction of time.

The tool leverages the power of AI, factual research, SERP analysis, and SEO data to deliver the finest quality of content. It can automatically create titles for blogs and articles. It can further help in automatically generating meta descriptions, keywords, etc.

It offers users multiple templates to help them create a variety of content. Users can customize the tone of voice, frameworks, text summarization, and more. It also offers one-click content brief builder.

Strong Points • AI outputs and suggestions are all based on Google SERP data and the best SEO practises
• Identify content gap keywords by analysing competitors
• Sharing the content with team members with the custom limits
• Original AI-generated content that is unique and passes plagiarism tests
• Supports long-form pillar articles as well as short blog posts
• Content document tagging and status assignments
Cons • Focuses on writing long-form articles or blog posts only
• May require editing and structuring the content suggestions
• The Professional Plan which is the highest tier subscription may be pricey for individual users
Use cases • For writing long-form and short-form articles and researching and analyzing Google SERPs
• Identifying user intent and SEO-optimizing existing content
• Identifying content gaps to create content
• Keywords and topic research

7) Rytr

Rytr is a popular AI writing assistant that can help content creators generate high-quality content in less time and at an affordable cost.

The tool is powered by AI to generate unique and original content for almost 30+ use cases. There are a variety of templates to choose from – allowing the users to pick the template that best serves their purposes.

The software supports 25+ languages – so you can not only generate content in English but in any language you want.

The interface is very intuitive and simple to use. With 20+ tones of voice, you can select what tone you want for a particular piece of content.

It also uses popular copywriting methods, including AIDA (Attention, Interest, Desire, and Action) and PAS (Problem-Agitate-Solution) that provides a quality output with minimal to no editing required.

Source: Rytr

Strong Points • Wide range of content forms supported
• Original content
• Can also help generate unique article title, headline, tagline, and SEO meta title
• Free-flow editor to write long-form content
• Rytr offers a free plan that allows users to generate 5000 characters per month
• Grammar check and sentence rephrase features available
• Price-efficient
Cons • Limited features
Use cases • Can be used to write long-form blogs, articles, sales copy, emails, etc.


To know about the features and pricing in detail for all the AI content generator tools we talked about in this article, refer to the detailed comparison chart below:

AI Content Generator Tools – Quick Comparison Table

AI Writer Anyword Article Forge Conversion AI Grammarly Outranking Rytr
Plans Standard Starter, Pro, Enterprise Premium Pro+Boss Mode Premium Starters, Growth, Professional Plan Annual Plan
Pricing Starts from $19 per month Starts from $19 per month $27/mo – Annually Starts from $29 per month

(the boss mode costs $119 per month)

 $12 per month Starts $49/month Starts $29/month
Free Trial 1-week free trial 1-week free trial 5 days free trial No Free version available 1-week free trial Free Version available
Number of Users 1 NA NA 1 NA Starter and Growth plan 1 user, Professional Plan 3 users NA
Long-form content (blog posts, stories, etc) Supported Supported Supported Supported Supported Supported Supported
Editor Yes Yes Yes Yes Yes Yes Yes
Templates No No No Yes No Yes Yes
Citations Yes NA NA NA No No NA
Copywriting No Yes No Yes No Yes Yes
Client folders NA NA NA Yes Yes Yes Yes
Languages NA English 7 25 Primarily English 13+ 25+
Unique content Yes Yes Yes Yes Yes Yes Yes
Emails/ad copies No Yes No Yes No No Yes
AI-generated content Yes Yes Yes Yes No Yes Yes
Mobile optimized No No No No Yes No Yes
Article Rewriting Yes Yes Yes Yes Yes – Limited Yes Yes
SEO Optimized Yes Yes Yes Paid No – coming soon Yes NA
Browser Extension NA No NA NA Yes No Yes
Plagiarism Checker No Yes Yes No Yes No Yes
WordPress integration No Yes Yes No No Yes No
Money-back guarantee NA NA 30-days 7-days NA Yes NA

While there is no substitute for human-generated content, these AI content generator tools can be a great help for marketers, small and large-scale businesses, and even startups with no budgets to maintain a full team of professional content writers.

We hope you enjoyed the article. If you use a particular AI content generator and want us to include it in the list, drop your query in the comments section below.

Note: All products have been compared in alphabetical order.

Disclaimer: The information contained in this article is for general information purpose only. Price, product and feature information are subject to change. This information has been sourced from the websites and relevant resources available in the public domain of the named vendors as of 5th August 2021. Wire19 makes best endeavors to ensure that the information is accurate and up to date, however, it does not warrant or guarantee that anything written here is 100% accurate, timely, or relevant to the website visitors.

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