SONOC launches a point of presence in Los Angeles to bring Its platform closer to customers via the cloud

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SONOC, a global innovator in voice and messaging management, has extended its global network infrastructure in the US with a point of presence (PoP) at the International Business Exchange (IBX) data center in Los Angeles. The PoP gives direct access to the SONOC platform and optimizes performance for its customers on the US West coast. Its messaging and voice platform allows carriers, service providers, and over-the-top (OTT) players to quickly scale up their OSS/BSS and switch infrastructure through a full platform deployment or API.

The built-in Session Border Controller (SBC) and cloud-based switching of SONOC provide artificial intelligence (AI) and data analysis, allowing businesses to focus on enhancing their operations and decision-making. With advanced cloud infrastructure, the customers and end-users of SONOC can configure and monitor switch ports and deploy network-wide configuration changes without the need for a physical connection.

“We are continually evolving our cloud infrastructure to provide flexible and scalable solutions for our customers. Our PoP in Los Angeles enables us to serve growing demand for automated, efficient and cloud-enabled OSS/BSS and switching. The SONOC platform delivers the solutions carriers, OTTs, and service providers need with a model that matches today’s market,” said Luis Benavente, CEO at SONOC. “We are helping customers to move beyond legacy technologies and bring the benefits of the cloud to more of their back-office processes.”

SONOC presently has points of presence in Paris, Madrid, Tokyo, and Singapore. With the deployment of this new infrastructure in Los Angeles, the company is adding an international launching point with direct access to Mexico, Asia, Latin America, South America, and the rest of the U.S. The PoP is connected to the topmost cloud providers on Equinix Fabric, enabling it to connect the network of SONOC with anyone else who has a connection in the Equinix location, anywhere, anytime. Therefore, this is eliminating the need to create new interconnections.

“Our PoP in Los Angeles is another milestone on SONOC’s journey. We continue to expand our infrastructure in strategic locations to serve growing demand. As new customers deploy our platform, we will continue to add additional global hubs to our footprint and ensure every customer and end user benefits from optimized performance to support the level of change of the industry,” said Craig Phillips, VP of Product Management at SONOC. “We are proving that digital transformation in voice and messaging doesn’t have to be costly or complex. We’re making it simple and seamless to enhance how customers can deliver for their end users.”

SONOC is trusted by some of the biggest and most innovative telecommunications businesses in the world by entirely focusing on solving challenges and allowing customers to be successful in a changing telecoms market.

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