Microsoft, Databricks and 10+ leading giants unleashed their Data Analytics solutions at BYTES 2022

Bytes 2022

The massive digitization drives in Southeast Asia will boost its digital economy taking it to $1 trillion by 2030.  With gigantic volumes of data being generated every second, the region is breeding a multi-billion-dollar Big Data Analytics industry.

Prompted from the above developments, Tradepass for the first time hosted BYTES in ASEAN, as a virtual event on 12-13 April 2022. The goal was to support Big Data Analytics organizations in this region.

Karthikeyan Rajasekharan (Senior Director, Data and AI Solution, Sales – APAC, Microsoft APAC) explained the massive growth in data and said, “As we went through that journey, we recognized that we needed a modern data estate and we have moved from our value licensing days which had the smallest transaction between $400+ dollars to a place in the cloud where the smallest transaction is anywhere between $3 to $4, which means there has been sheer amount of growth in the data and now we need to think about how we have to modernize ourselves.”

Over 1000 Big Data Analytics professionals from the leading public and private organizations across ASEAN including the CDOs, CXOs, CIOs, CTOs, CMOs, Heads of IT, Data Scientists and many more senior profiles attended the summit.

Speaking in great detail on transforming organizations by enabling data and AI at scale. During his presentation, Chris D’Agostino, Global Field CTO, Databricks said, “When we did a survey in partnership with MIT Technology Review, we studied 351 companies around the globe, a third of which were here in APJ, and the number one regret that most data leaders had was that they didn’t standardize using open standards. Instead, they chose proprietary capabilities and felt locked into a particular vendor or solution.”

Microsoft, Databricks, Dataiku, Cloudera, Tech Data, BMC, Aerospike,, Vertica, Domo, Denodo, Snowflake and Fivetran had their exclusive virtual exhibition booth showcasing their cutting-edge solutions. A few of them also gave insights on imperative topics like Data Stewardship, How to Formulate and Implement a Winning AI Strategy, Hybrid Data Cloud, From AI Experimentation to AI Monetization, Accelerating Data-Driven Outcomes with DataOps & Cloud and more.

Talking about Hybrid Data Cloud, Carlos Zorzin (Senior Partner Sales Engineer, Cloudera) commented, “89% of IT-decision makers believe a hybrid cloud environment is the optimal choice to easily and securely store and move data as well as manage workloads. In order to achieve that, companies need a data platform that lets them easily move data and workloads from private clouds, to public clouds, and even to the edge – with scale. That’s Hybrid Data Cloud.”

On being asked about the response from the delegates, Sudhir Jena, the organizer and CEO of Tradepass said, “Bytes 2022 – ASEAN delighted the 1000+ delegates with the top-line of solution providers and experts from the public & private domain and the delegates had very insightful interactions including Q&As with the experts. The delegates also got a chance to explore the latest solutions from the stellar organizations at the summit and collaborate with them to leapfrog their competitors.”

Wire19 was the official media partner of the event. Subscribe to our newsletter here to receive all the latest updates directly in your inbox.

Also read: BYTES 2022 ASEAN – get ready to witness the largest Big Data Analytics summit ever

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