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B&H Announces OPTIC 2020: Outdoor, Photo/Video, Travel, Imaging Conference Online

Photography News: OPTIC returns for its sixth year, with an impressive lineup of lectures, the OPTIC Challenge, a virtual trade show, and much more—entirely online

NEW YORK–(BUSINESS WIRE)–#outdoorphotography–B&H, in partnership with Lindblad Expeditions, is thrilled to announce OPTIC 2020, on June 7 and 8. This year marks the sixth year of OPTIC, and its first digital version, existing entirely online. Wildlife, landscape, and travel photographers from around the world will now be able to stream lectures, submit to image critiques, participate in the OPTIC Challenge, attend a virtual trade show, and join OPTIC hangouts to network and chat. This year also marks the first edition of OPTIC Magazine, a digital publication dedicated to the conference, packed with articles, interviews, photos, and promotions.

With an emphasis on conservation, this year’s keynote speakers Ami Vitale (June 7) and Clyde Butcher (June 8) headline an impressive lineup of talented photographers including: Lizzy Gadd, Sean Kernan, Rich Reid (Lindblad Expeditions), Ralph Lee Hopkins (Lindblad Expeditions), Ron Magill (Nikon), Pete McBride (Sony), Caroline Jensen (Sony), Annie Griffith (Panasonic), and Trupal Pandya (Profoto). You will be able to watch their lectures, webinars, and Q&A sessions in real-time via the main OPTIC page.

Despite operating remotely this year, B&H OPTIC continues to foster the community spirit that has made it such a popular gathering. OPTIC hangouts will serve as an opportunity to network, ask questions, and exchange ideas in a B&H-hosted chatroom.

The OPTIC Challenge is back this year with a dozen photo categories, including: wildlife (mammals), birding/aviary, underwater/marine, landscape, night photography, marketplace, culture & travel, street photography, macro, shot on film, drone/aerial, and fine art/abstract. Submit your work before June 2 for a chance to win prizes and attain OPTIC glory. Winners will be judged and announced by speakers at the end of their presentations.

Another way to participate in OPTIC is by submitting for a chance to have your work critiqued by a panel of industry professionals and influencers during live critique sessions happening three times per day. To participate, post your photo on Instagram and use the hashtag #OPTIC2020 as well as the appropriate category (#OPTIC2020xLandscape, #OPTIC2020xWildlife, #OPTIC2020xSTPhoto) for it to be considered for the crits. Make sure you register for further details and instructions.

A virtual trade show hosted on Zoom will consist of demonstrations, workshops, and Q&A sessions giving you the opportunity to get information straight from the source of leading brands. It will also provide participants a chance to, partake in challenges, win prizes and score deals connected to OPTIC. Register to be on top of the virtual trade show schedule as it becomes available.

OPTIC 2020 marks the inauguration of OPTIC Magazine, a digital publication packed with interviews with OPTIC presenters, articles full of tips and pointers, beautiful photographs, and promotions. Check it out to learn a new skill, be inspired, or score a deal on new gear.

Excited about OPTIC 2020? Check out past presentations here to get pumped up for this year’s conference. Finally, don’t forget to register to stay updated as OPTIC approaches and hashtag your OPTIC-related posts #OPTIC2020 to be a part of the community!

About B&H Photo Video

As the world’s largest source of photography, video, and audio equipment, as well as computers, drones, and home and portable entertainment, B&H is known worldwide for its attentive, knowledgeable sales force and excellent customer service, including fast, reliable shipping. B&H has been satisfying customers worldwide for over 45 years.

Visitors to the website can access a variety of educational videos and enlightening articles. The B&H YouTube Channel has an unmatched wealth of educational content. Our entertaining and informative videos feature product overviews from our in-house specialists. You can view the B&H Event Space presentations from many of the world’s foremost experts and interviews with some of technology’s most dynamic personalities. Tap into this exciting resource by subscribing to the B&H YouTube Channel here. In addition to videos, the B&H Explora blog presents new product announcements, gear reviews, helpful guides, and tech news written by product experts and industry professionals, as well as our award-winning podcasts.


Henry Posner

B&H Photo Video


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