7 benefits of SSO for the Modern Enterprise

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benefits of sso

What Is Single Sign-On (SSO)?

Single sign-on, commonly referred to as SSO, is a user authentication service that allows a user to use one set of login credentials (e.g., name and password) to access multiple applications. The service authenticates the end user for all the applications they have been given rights to and eliminates further prompts when the user switches applications during the same session. On the back end, SSO is helpful for logging user activities as well as monitoring user accounts.

SSO authentication is not a new concept. It has been a staple of enterprise technology for years, offering a solution to the increasing need for security and convenience in a complex technological world. However, as businesses continue to digitize and move towards cloud-based solutions, SSO is becoming more important than ever before.

How SSO Works

The SSO authentication process begins when a user attempts to access an application connected to the SSO service. The service will then authenticate the user’s credentials against a central database. If the credentials match, the service will send a token to the application, allowing the user to access it. The token serves as an electronic key that unlocks the application for the user during that session.

When the user attempts to access another application connected to the SSO service, the process repeats. However, because the user’s credentials have already been authenticated during the current session, the SSO service simply sends a new token to the new application, allowing the user to access it without having to log in again.

7 Benefits of SSO for the Modern Enterprise

SSO can bring a multitude of benefits to any organization, but there are seven key advantages that stand out when considering the implementation of SSO in a modern enterprise.

1. Improved User Experience

The first and arguably most noticeable benefit of SSO is the improved user experience. As the number of applications required for daily work grows, so does the number of passwords and credentials users must remember. With SSO, users only need to remember one set of credentials, streamlining the login process and reducing the frustration associated with having to remember multiple passwords.

2. Increased Productivity

With SSO, users can switch between applications with ease, saving them from the time-consuming process of logging in and out of different systems. This increased efficiency can lead to significant improvements in productivity, allowing employees to focus on their actual work rather than on administrative tasks.

3. Enhanced Security

While it may seem counterintuitive, SSO can actually enhance security. With fewer passwords to remember, users are less likely to write down passwords or use the same password for multiple applications, both of which are common security risks. Additionally, SSO allows for more robust password policies and better enforcement of those policies.

4. Simplified Compliance

SSO also simplifies the process of ensuring compliance with various regulations and standards. With SSO, it is easier to track and control user access, making it simpler to demonstrate compliance with regulations such as the General Data Protection Regulation (GDPR) and the Health Insurance Portability and Accountability Act (HIPAA).

5. Lower IT Costs

Implementing SSO can also help to lower IT costs by reducing the number of password reset requests and other password-related support tasks. This can free up IT staff to focus on more critical tasks, leading to a more efficient and cost-effective IT department.

6. Efficient User Provisioning and Deprovisioning

SSO makes it easy to add and remove users, making it an excellent tool for businesses that frequently onboard and offboard employees. With SSO, adding a new user is as simple as adding their information to the central database, and removing a user is as easy as deleting their information.

7. Improved Vendor Management

Finally, SSO can improve vendor management by making it easier to control and monitor access to various third-party applications. With SSO, businesses can ensure that only authorized users have access to these applications, reducing the risk of data breaches and other security issues.

Best Practices for SSO Implementation

To unlock the full potential of SSO, it is important to follow the best practices during its implementation. These practices will ensure that the SSO solution delivers optimal performance, is secure, and meets your organization’s unique needs.

1. Choose the Right SSO Solution

Choosing the right SSO solution is the first and arguably the most crucial step in the implementation process. There are various SSO solutions available in the market, each with unique features and capabilities. Therefore, it’s essential to consider your business needs, the size of your enterprise, the nature of your operations, and the types of applications and systems you use before settling on a solution.

Consider an SSO solution that is easy to integrate with your existing systems, offers a seamless user experience, and guarantees high-level security. The solution should also be scalable to accommodate your business growth and changes in your operations. It’s also crucial to consider the cost of the solution, including purchase price, implementation cost, and maintenance fees.

2. Implement Multi-Factor Authentication

While SSO simplifies the login process, it can also become a single point of failure if not properly secured. To enhance security, it’s advisable to implement multi-factor authentication (MFA). MFA adds an extra layer of security by requiring users to provide two or more verification factors to gain access to the network. These factors could be something the user knows (like a password), something the user has (like a smartphone), or something the user is (like a fingerprint).

MFA ensures that even if a user’s login credentials are compromised, the attacker would still need to bypass the additional security layers to gain access. This dramatically reduces the chances of unauthorized access, thus enhancing the security of your system.

3. Centralize User Access Control

Another best practice when implementing SSO is to centralize user access control. Centralizing user access control allows you to manage all user accounts from a single location, making it easier to monitor and control who has access to what.

With centralized access control, you can easily add or remove user accounts, assign or revoke access rights, and monitor user activities. This not only simplifies management but also enhances security by ensuring that only authorized individuals have access to your systems and applications.

4. Ensure Compliance

Complying with data protection and privacy regulations is crucial for any enterprise. When implementing SSO, you must ensure that the solution complies with relevant regulations such as the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and the Health Insurance Portability and Accountability Act (HIPAA).

Compliance ensures that your SSO solution meets the required security standards, thus protecting your business from potential legal issues. It’s also important to regularly review and update your compliance strategies to keep up with changes in regulations.

5. Continuous Monitoring and Auditing

Lastly, continuous monitoring and auditing are essential for maintaining the security and effectiveness of your SSO solution. Regular monitoring allows you to detect and respond to potential security threats in real-time, while auditing helps you assess the effectiveness of your SSO solution, identify potential issues, and make necessary adjustments.

Ensure that you have a robust monitoring and auditing system in place to keep track of all user activities, login attempts, and changes in system configurations. This will help you maintain a secure and efficient SSO system.


Implementing SSO in your enterprise comes with numerous benefits, including enhanced user convenience, improved productivity, reduced IT costs, and boosted security. However, to reap these benefits, it’s crucial to follow the best practices for SSO implementation.

These practices ensure that you choose the right solution, enhance your system’s security, centralize user access control, ensure compliance, and maintain continuous monitoring and auditing. By following these practices, you can unlock the full potential of SSO for your organization.

Author Bio: Gilad David Maayan


Gilad David Maayan is a technology writer who has worked with over 150 technology companies including SAP, Imperva, Samsung NEXT, NetApp and Check Point, producing technical and thought leadership content that elucidates technical solutions for developers and IT leadership. Today he heads Agile SEO, the leading marketing agency in the technology industry.

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