The leading digital security products provider, Avast, announced a new IoT security service called Smart Life platform, for customers and businesses to keep their IoT devices and data secure.
Announced at Mobile World Congress in Barcelona, the new platform uses artificial intelligence (AI) and machine learning to detect and block the threats, and protect the digital lives of people.
Avast will deliver Smart Life through a software-as-a-service (SaaS) model to service providers and customers. Avast aims to leverage its large and intelligent network to protect consumers and small businesses from threats, no matter where the user is in this mobile connected world.
As per a report by Statista, the number of IoT devices will jump from 23 billion in 2018 to over 75 billion by 2025. Manufacturers are providing smart devices quickly at an affordable price, but the security is often not paid required attention.
The smart devices like thermostats, streaming boxes, webcams and digital personal assistants, can be compromised. The cybercriminals can hack IoT devices in households to create botnets (network of infected devices), and attack consumers.
Avast expected such type of criminal activities to increase along with the threats to personal data and physical security. The smart home devices are developed for automation and security, but security is lagging. When hijacked, these smart devices can be used to spy, blackmail and to gain physical access to home.
“With over 400 million active users worldwide at Avast, we get unparalleled insights into how IoT devices work which feed our cloud-based machine learning engine to identify and quickly block anomalies, botnets and other threats to IoT devices,” said Gagan Singh, Senior Vice President and General Manager of Mobile at Avast. “When developing the Smart Life platform to harness the power of this technology, our focus was on delivering a security service that is easy for people to use to secure all of their IoT devices and networks.”
Avast Smart Life is an intelligent cloud-based security solution, which will monitor for threats at network level, and provide an extra layer of protection to protect against such attacks.
Avast will offer Avast Smart Home Security solution which will enable users to monitor all the things happening in their home network. The solution includes features to detect privacy threats, botnets, malware, and prevention of Distributed Denial of Service (DDoS) attacks.
Avast Smart Home Security will be available later this year through a mobile app and a hub that can be connected to home network.